J.J. Watt intimidates 'some guy' on the street and hunts down his Gatorade

As a follow up to last year's "Sweat It to Get It" campaign, Houston Texans star defensive end J.J. Watt and the Gatorade production crew made some actors and bystanders "Burn It to Earn It" in a new video series.

Stick with it until the man holding the beverage tries to get away:

Other Gatorade athletes, including the Minnesota Timberwolves' Karl-Anthony Towns and Washington Nationals outfielder Bryce Harper, appear in some goofs of their own. Here's Towns getting involved in a dunk contest:

And here's Harper taking some pitches from a guy with the arm of a "weak, sad kitten":