Record rating for NBA draft on ESPN
NEW YORK (AP) The NBA draft delivered its highest rating on ESPN, surpassing the mark set 11 years ago when LeBron James was the No. 1 pick.
The telecast Thursday night had a 2.3 rating, according to Nielsen.
NBA Digital also said Friday it showed record growth in the U.S., with a 108 percent jump in mobile application unique users for the week. It also saw a 46 percent increase in visits and a 32 percent leap in page views on draft night from last year.